Ask Dr. Carter

What is the progress of the University’s $150,000,000 comprehensive campaign?

Our current comprehensive campaign, “Tomorrow Is What WE Make It,” will help provide the funding to push the boundaries of our growing edge. This fundraising campaign is built upon our reputation today as an inclusive and socially conscious community that provides a transformative educational experience. It is grounded in our desire to offer rigorous, relevant academic programs that combine liberal arts within a cutting-edge applied research environment. It will lead us to graduate students who will become agents of change in the 21st Century. This is what we mean by “independent new urban university.” The fund drive will consist of capital, endowment and operating funds to achieve this transformational vision.  

The campaign seeks a total of $150 million to increase scholarship support, improve the campus experience including new academic buildings, and increase academic resources through endowed funds for professorships, academic departments and curriculum development. The total campaign goal is comprised of four major components :

  1. Enrollment Strategy, $42 million;
  2. Vibrant Campus Experience, $60 million;
  3. Academic Resources, $41 million;
  4. Ongoing Unrestricted Support (JCSU Fund), $7 million.

Since launching the comprehensive campaign in 2010, we have achieved major milestones that are moving us closer to our goal of raising $150 million by 2016. I am grateful to our friends who have provided the initial support and lead gifts to the campaign. The steps we have taken so far include:

  • Raising $95,499,100 of our $150 million goal (as of May 31, 2013)
  • A highly qualified University development staff, campaign chairs and honorary chairs at work
  • And my tours of nine key cities with our staff and National Alumni Association president to personally deliver the message regarding University accomplishments and campaign priorities.

Now is our opportunity to capitalize on the momentum that will propel JCSU from a traditional model to the transformative Mission-in-Vision, one that meets the needs of current and future students in our changing society. I invite you to learn more about the Tomorrow campaign by visiting our campaign website at and consider becoming a partner in this defining moment in the life of Johnson C. Smith University.

This answer was posted on: 7/3/2013 2:04 pm